You get told exactly what is collected and who can see it.
Written in plain language on purpose. If anything here is unclear, email me and ask, and I will tell you straight.
Five things, and that is the whole list
- Your name and email address
- When. When you sign up for the newsletter, start the assessment, download the Approved Brands guide, or send a message.
Why. So I can write back and send you what you asked for. - Your answers to the Modern Life Gap Assessment
- When. When you complete the assessment.
Why. To score which of the five signals is affecting you most, and to give you a result that means something. I can see your answers. - What you tell me in a message
- When. When you use the contact form or email me.
Why. To answer you. - Standard request information
- When. Every time any browser loads any page.
Why. Our host records the page requested, the time, a browser identifier and an IP address, which is how a website works and how it stays online. - How the site is used
- When. When you browse the public pages, through Google Analytics.
Why. To see which pages help and which ones people leave, how visitors found the site, and which brands in the Approved Brands guide get clicked. It counts visits. It does not know your name.
Your answers about your own body stay yours
The assessment asks about symptoms, energy, sleep and cycles, because that is what makes the result useful to you. Those answers are treated as private. I see them, nobody buys them, and they are never used for advertising.
I am a Nutritional Therapy Practitioner and I am not a physician, so this is not a medical record and nothing on this site is a diagnosis or medical advice.
If you would rather not answer something, leave it blank, and if you would rather I deleted the whole thing afterwards, ask and I will.
Nobody buys this, and nobody ever will
These are the companies that run parts of the business. Each one only ever gets what it needs to do its job.
- Vercel
- Hosts the website and records the standard request information above.
- Resend
- Delivers the emails this website sends to me, which is how I receive what you fill in, including your assessment answers. It also holds the newsletter list and sends it, so if you sign up or finish the assessment your name, your email and your result sit here. Your twenty answers do not.
- Kit
- Sends my Friday newsletter. If you sign up for it, download the Approved Brands guide, or finish the assessment, your first name and email are added here. Your result and your twenty answers are not.
- Google Analytics
- Counts visits to the public pages: which pages were viewed, roughly where in the world from, what kind of device, and which links were clicked. It uses cookies to tell a returning visitor from a new one. Your name, email and assessment answers are never sent to it.
- Meta (Facebook and Instagram)
- Meta's pixel notes which pages of this site you visited, so I can show my ads on Facebook and Instagram to people who have already been here. It uses Meta's cookies. Your name, email and assessment answers are never sent to it.
- Practice Better
- Holds intake forms and bookings for one to one coaching clients.
- Stripe and ThriveCart
- Take payment if you buy something. Your card details go to them and never to me or to this website.
- Trainerize
- Runs the Lioness Tribe app, for members of it.
Your details are never sold, rented, or handed to anyone for advertising. The only other time anything would be disclosed is if the law required it.
Advertising on Facebook and Instagram
Every page of this site runs Meta's pixel, so I can show my ads on Facebook and Instagram to women who have already visited. It sees which pages you opened. It never sees your name, your email, or your assessment answers. The site also uses Google Analytics to count visits, with Google's advertising features switched off.
To opt out, block cookies for this site in your browser settings, or install Google's own Analytics opt-out add-on.
It goes when you say it goes
Downloading the Approved Brands guide adds you to my email list, and you can unsubscribe anytime. Newsletter details stay until you unsubscribe. Assessment answers and messages are kept while they are useful to the work you are doing together, and you can ask for them to be deleted at any point.
Ask for all of it back, or all of it gone, and you never need a reason
Email julie@transformations4life.com and ask for any of the following. You do not need a reason.
- A copy of everything held about you.
- A correction, if something is wrong.
- Deletion of all of it.
- To come off the newsletter. Every email also has an unsubscribe link.
Written for grown women
This is written for adult women and nothing here is intended for anyone under sixteen. If a child has sent something in, email and it will be deleted.
A real change gets you an email, never a quiet edit
The date at the bottom changes with it. Anything that meaningfully affects what is collected gets an email to the list rather than a quiet edit.
There is a person at the other end of this
Transformations 4 Life, LLC, Murfreesboro, Tennessee. julie@transformations4life.com. Or use the contact page.
Last updated 17 August 2026.
